This film focuses on a business owner’s inner ‘Top Dog’, c’mon people… it’s a French Bulldog wearing a bowler hat and monocle, what’s not to like?!
The distinctive voice over was provided by impersonator extraordinare and ‘Spitting Image’ legend Jon Culshaw.
We really wanted to give the concept a real Art Directed feel and so pushed the look as much as possible. Our Art Director, Rebecca Todd worked wonders with this project. Also we were very lucky to get an extremely well behaved dog. In the end we felt he actually quite liked wearing a bowler hat and monocle.
Production Company: Blac Ionica
Producer: Brigitte Leicht
Agency: Beattie McGuinness Bungay
Copywriter: Christopher Keatinge
Art Director: Dan Bennett
Agency Producer: James Bolton/ Rory O’Connell
Agency Planner: Jamie Inman
DOP: Matt Fox
Post Production: Blac Ionica
Sound Design: 750 MPH
Voice Over: Jon Culshaw
Final Grade: Smoke & Mirrors