Do you have a Smart Finger? I made these funny spots (affectionately known to us as project ‘Finger Wigs’) for Motors, urging customers to put their ‘Smart Fingers’ to work on Tablet and Mobile devices.
A series of fun storylines introducing a number of ‘Smart Finger’ characters. They tap away to find their perfect car using the Motors.co.uk ‘Smart Search’ tool. The incredible ‘Finger Wigs’ were made by Artem. Fiddly work especially the eyebrows! The Voice Over was provided by the sublime comedy legend and Guardians Of The Galaxy star Peter Serafinowicz.
Agency: Brave
Client: Motors.co.uk
DOP: Frank Dow
1st AD: Jai lusser
Art Departmant: Artem
Editor: Dave Cheng
Animators: Luis Ribeiro, Tim Marchant
Grade: Smoke & Mirrors
Sound: Soho Square Studios
Voiceover: Peter Serafinowicz